Marketing and Communications Manager
Knowledge Management Innovations (KMI) is a fast growing software company specializing in Environment, Health, Safety and Sustainability management information systems. We are a team oriented, customer service focused company with a passion for cutting edge software that provides superior value to end users. As a privately held company, KMI focuses on creativity, long term strategy and the impact we have on the world rather than just quarterly results. It is a refreshing environment to work in.
KMI has an immediate need for a passionate and highly self-motivated Marketing and Communications Manager. The primary job function is to develop and execute a strategy to creatively and aggressively promote KMI’s image, products and services in ways that align with the company’s vision and core values. The ideal candidate will be able to achieve both short term results as well as build a long-term marketing department as KMI continues to grow.
Responsibilities:
- Create and execute a creative and highly effective marketing strategy based on defined objectives
- Develop and manage online marketing campaign optimization using web analytics
- Develop, write, and edit various types of marketing materials (press releases, website content, and sales literature)
- Plan, implement and measure the success of client events and seminars
- Manage online marketing events (webinars) including scheduling, coordinating, and event follow-up
- Develop and manage client feedback surveys
- Ensure current brand guidelines are in place and that all marketing initiatives adhere to the guidelines
- Provide actionable analysis of sales activities and marketing campaigns
- Trade show identification and management
Skills/Requirements:
- Ability to organize work, balance priorities and meet deadlines
- Ability to work independently and within a team
- Strong interpersonal and communication skills
- Ability to convey concepts to graphic designers and get high quality results
- High attention to detail and insistence on ‘polish’ of communications collateral
- Excellent writing skills
- Strong project and event planning skills
- Creativity
Qualifications:
- University degree with specialization in Marketing
- Minimum 3 years of experience in a lead marketing role
Interested candidates are requested to submit a resume and cover letter to careers@kminnovations.com. Salary is commensurate with experience.